Ina Bina

Product Designer

Born in Bulgaria, bred in the USA, I became a designer after 10 years of international development work. In striving to make a positive change, I realized that technology was at the center of it all. In order to come up with the best solutions for tomorrow's challenges, I jumped head first into product design with a focus on UX. As I grow in this field, I strive to make a difference through creating intuitive digital experiences that matter. When I am not playing with my design tools you can find me outside: skiing, climbing, biking...or napping!

**Complete portfolio available upon request.**

User Research

Usability Testing

UI Design



Senior Product Designer

Ecosia is the search engine that plants trees. Give it a try!
I lead user research and design based on stakeholder needs, user insights, and platform specific trends. I also focus on continuous advocacy for our users, heavy reliance on user testing, proper pattern use, and collaboration.


Senior UX Manager

As a manager and overseer of the entire UX process, I led the team in providing the best user experience for the company's users through:
- User research and persona creation
- Wireframes and mock-ups
- Prototyping and regular user testing
- Visual design


Freelance UX Designer

My team delivered a research report, annotated mockups, and a clickable prototype.

- managed a team of two throughout the design process
- executed competitive research and persona creation
- undertook general information architecture, wireframes, and high fidelity mockups

General Assembly

User Experience Design Trainee

- Practiced UX techniques, user interface design, information architecture research methodologies, design software, and learned current trends, with guidance from industry leaders
- Completed five projects, both individual and group, in various sprints from concept generation to prototype
- Focused on lean UX and agile methodologies

Platform Consultant

Catapult is the first crowdfunding website for girls and women with the goal to increase funds and engagement for gender rights and development around the world.

- Prepared grant agreements, liaised with partners, and tracked progress to ensure the timely processing of funds
- Acted as a main point of contact for current and potential partners regarding partnership opportunities, crowdfunding projects, and website support
- Managed partnership applications, documentation review, and partnership approval
- Worked with the development team in identifying bugs and brainstorming solutions to improve user experience

  • All

Berlin, Germany